Safaricom Ethiopia reached an agreement with several banks to provide mobile airtime top-up services via mobile banking services.
Customers can now access the mobile airtime top-up service through the USSD menus and mobile apps of Bank of Abyssinia, Awash Bank, and NIB International Bank.
“We are delighted to announce this new mobile airtime top-up service that directly addresses our customers’ needs by introducing a solution that fits into their digital lifestyle. This service will enable our customers to stay connected on Safaricom Ethiopia’s network and go about their daily engagements seamlessly,” said Anwar Soussa, the CEO of Safaricom Ethiopia.
The telecom operator also expressed upcoming plans to further the airtime top-up service through other banks, microfinance institutions, and technology companies.
“Customers will be able to purchase airtime at no charge on either USSD or mobile application options, while still enjoying access to airtime purchases at Safaricom Ethiopia branded shops and souks.”
The new service allows customers to purchase up to 5,000 ETB worth of airtime across 21 cities, including Dire Dawa, Harar, Haramaya, Bahir Dar, Adama, Bishoftu, Mojo, Debre Birhan, Awoday, Gondar, Addis Ababa, and Hawassa.
“We are keen on engaging in more strategic partnerships within the financial and technology industries to further innovate and serve our customers’ needs. The Ethiopian market demands digital solutions on the go,” said Anwar Sousa.
The state-owned operator, Ethio Telecom’s customers can top-up their mobile airtime through mobile banking services of 15 banks in Ethiopia in addition to using physical airtime cards.
Safaricom Ethiopia, the first private telecom operator in Ethiopia, launched its service in Ethiopia in October 2022. It announced registering one million active customers on its network on Nov 16, 2022.