September 19, 2021

September: week two disinformation trend summary


In the following analysis, the disinformation trend in the past week along with recommendations is summarized.

Avatar: HaqCheck
By HaqCheck

HaqCheck is an Ethiopia based fact-checking project that verifies media content from social to the mainstream. We fact-check in English and four local languages, widely spoken in the Horn of Africa.

September: week two disinformation trend summary

False Images

‘Heavy artillery shelling in Mekelle’

One of the claims that appeared during the first week of this September alleges that gunshots were heard accompanied by heavy artillery shelling in Mekelle, Tigray regional capital.

The social media post claims that the sound of the shooting was heard as far as Abala town of the Afar region, approximately 49 Km from Mekelle. The post used an image in a bid to support or prove the claim.

HaqCheck looked into the image and found that the image was taken from an old social media publication and confirmed that the picture doesn't show heavy artillery shelling in Mekelle. 

As HaqCheck previously interrogateda reverse image search of the image that is used in the post revealed that the picture was first published by VOA Amharic on November 16, 2020. The report stated that an airstrike was carried out in Mekelle town, at which one person was killed and some houses were burnt down.

HaqCheck, therefore, convicted the post as FALSE due to its appeal to an old image to prove the claim.

‘Demonstration in Mekelle’

The other social media claim, fact-checked by HaqCheck, was that there was a public protest in Mekelle. The Facebook post claimed that people in Mekelle protested against the Tigray People’s Liberation Movement (TPLF) saying that they could no longer tolerate the rule of the TPLF.

The post used three images to support the claim that seemingly shows road blockades, public protest, and some public gatherings.

HaqCheck interrogated the images in an effort to fact-check the claim and found that the pictures used in the post don't show protests recently undertaken against TPLF.

The first image in the post was not found. However, the second and the third pictures utilized to support the claim were taken from previous social media posts. The second image is of Mekelle residents safeguarding their neighborhoods some ten months ago during the armed conflict between forces loyal to the TPLF and Ethiopian Federal government-led forces.

The third cropped picture in the Facebook post shows a protest in Abuja, Nigeria on October 30, 2018.

Therefore, HaqCheck concluded that the Facebook post was FALSE due to the fact that it used inaccurate images to prove the claim.


Last week scams appeared on social media that used the names and logos of globally known companies and were being circulated across social media platforms. HaqCheck found that the scams were sent through inboxes with automatic links. 

The messages sent indicate that people who fill out the prepared forms would be nominated for awards. This is one of the ways in which scammers extract people’s personal information and use it for various purposes. HaqCheck has noticed that the messages have similar contents and has warned users.

“Wollo starvation”

There have been different fundraising campaigns for people affected by the war in Tigray around North Wollo. However, while activists and social media influencers were spreading the news and joining the campaign, we have noticed that a couple of false images were used.  

The first image was actually taken from a fire accident that happened in Wolaita, in December 2020.

The other picture was taken on September 20, 2011, showing a child affected by malnutrition in Somalia. 


Social media influencers and activists should be careful about the information they share with their followers. Even if it is for good intentions they should not misinform the public and need to correct their mistakes at the time they learn about them.

The public should be aware of the disinformation trend and be cautious about what they consume from social media. Cross checking the information from different sources and trying to get information from relatively credible media is recommended. 
Regarding scams, when social media users receive such messages and automatic links they should refrain from giving their private information because it can be used for potential scams. 

HaqCheck recommends that social media users should basically look for information from credible and original sources before sharing or consuming such claims. They consider checking out official statements, updates, and clarifications from authorities on such controversial issues. For more recommendations about scams, you can read here.


HaqCheck is a local multilingual fact-checking project based in Ethiopia, formed inside Addis Zeybe’s newsroom, now Inform Africa’s Counter Disinformation Project - a board-led Civil Society Organization (CSO) - dedicated to verifying media contents from social to the mainstream. HaqCheck works in collaboration with media outlets to monitor media contents in English and four local languages (Amharic, Afaan Oromo, Tigrigna, and Somali).

This report is produced with the support of UNESCO under the #CoronavirusFacts: Addressing the ‘Disinfodemic’ on COVID-19 in conflict-prone Environments that the UNESCO Addis Ababa Office is implementing in Ethiopia with financial support from the European Union (EU). The designations employed and the presentation of material throughout this publication do not imply the expression of any opinion whatsoever on the part of UNESCO or the EU concerning the legal status of any country, territory, city, or area or of its authorities, or concerning the delimitation of its frontiers or boundaries. The ideas and opinions expressed in this publication are those of the authors and do not necessarily reflect the views of UNESCO or The European Union and do not commit these organizations in any way.